cbuzz: The Business of Creating Memorable Experiences with La’Zendra Danforth of Konfetti Carts
August 1st, 2026
What turns a simple service into an unforgettable experience?
In this episode of cbuzz, La’Zendra Danforth, founder of Konfetti Carts, shares how intentionality, thoughtful branding, and a customer-first mindset transformed an elevated ice cream concept into one of Columbus’ most memorable event experiences. From creating moments that last long after the event ends to building a brand that grows beyond its original idea, this conversation is filled with practical insights for entrepreneurs, marketers, and anyone looking to stand out in a crowded market.
Drawing on more than 20 years in the events industry, La’Zendra discusses the power of creating experiences that leave a lasting impression, building a brand that grows beyond its original idea, and developing systems that allow creativity to thrive. She also shares practical advice for entrepreneurs on differentiating their businesses, cultivating customer loyalty, and creating meaningful moments that keep people coming back.
Whether you’re building a brand, planning an event, or looking to elevate your customer experience, this conversation offers valuable insights on how intentionality can become your greatest competitive advantage.
La’Zendra Danforth | Konfetti Carts
La’Zendra Danforth is the founder of Konfetti Carts, a luxury ice cream catering company bringing elevated, customizable dessert experiences to weddings, corporate events, and celebrations across Central Ohio. She is also the owner of Studio D Meetings & Events, where she has spent more than 20 years designing and executing strategic meetings, conferences, and events.
Known for her thoughtful approach to customer experience, La’Zendra has built her businesses around one guiding principle: people may forget the details, but they’ll always remember how you made them feel. Through intentional branding, innovative event design, and a commitment to creating memorable moments, she continues to help organizations and individuals transform ordinary gatherings into unforgettable experiences.
To learn more about Konfetti Carts, please visit https://www.konfetticarts.com/.
Tune in today as Mikaela Hunt sits down with La’Zendra Danforth of Konfetti Carts to answer one big question: How did Konfetti Carts Redefine the Event Experience?
A note about cbuzz production: We are thrilled to be recording episodes for our Central Ohio community. Stay tuned for new episodes, which will share the stories of some of our best and brightest Columbus Chamber members.
Cbuzz is the Columbus Chamber of Commerce’s business-focused podcast and was named Best Business Podcast in 2019 by the Columbus Podcast Awards. The show is produced in collaboration with the Convergent Media Center at Capital University and its students, and the show is hosted by Mikaela Hunt, brand journalist and storyteller.
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