Market Research

The Columbus Chamber team maintains a wide range of research and information valuable to the success of our member businesses. Each year, we fulfill research requests, and here are some of the ways our members are using research.

  • Find New Customers and Markets – If you are a B2B business, the Chamber can produce lists of businesses and individual contacts by industry, geography, number of employees, contact titles, and other characteristics. If you are a B2C business, we can analyze within Central Ohio or any other U.S. market by demographics including income level, education, household type, home value, consumer expenditure, and more.
  • Know Your Competition – The Chamber team can help you learn who your competitors are, whether in a neighborhood or a larger region, as well as identify markets that are under-served or untapped. We can generate lists of businesses by industry, geography, and other characteristics, and analyze this against potential market demand.
  • Enhance Your Supplier Base – Whether it’s a widget or expertise, our research can help you pinpoint the right suppliers and vendors. We can build lists of businesses by industry, geography, size, any required licenses or certifications, and other characteristics.
  • Attract and Retain Talent – Are you paying your employees a competitive wage? Have you created a new position in your company but aren’t sure what level of salary and benefits to offer? Our research has extensive labor market data to help you answer your workforce questions.

Anything Else? – Whatever research topic you have in mind, let us know so we can help. Our research abilities can provide customized services based on your company’s needs. Contact your Member Resources Specialist at membership@columbus.org for access to the Columbus Chamber market research capabilities.