Effective Tradeshow Marketing – You Can Make a Difference!

Now, more than ever, your trade show marketing program must generate sales and profits. Effective Tradeshow Marketing helps you get results by revealing the essential aspects of a successful trade show program. From setting measurable objectives, to exhibit design, to effectively staffing your booth, we'll discuss practical ways to make your exhibiting more effective! Key webinar takeaways:

• How to create more effective objectives
• Designing your exhibit for maximum impact and functionality
• How your objectives dictate your exhibit needs
• How to select booth staffers who will get more leads and better represent your company
• The 6-step process to successful booth staffing
• How to take leads field sales reps will follow up

Presented by: Jeanette Armbrust, CEO, Skyline Exhibits of Central Ohio Jeanette Armbrust has been speaking on effective trade show marketing for over 6 years at seminars, webinars and other events . She has conducted many trainings for companies and associations around the Central Ohio region. About our webinars: The Columbus Chamber is proud to host the Smart Edge Professional Development Webinar Series in 2014. Our monthly webinars provide consistent, easy access educational opportunities for members—by members. Watch for them every second Tuesday at 10 a.m. Each lasts 30-45 minutes. You can also watch past webinars on demand.