Member Insights by John Buys Houses
Moving a business is a big decision. Whether you’re just thinking about it or already have your
new address picked out, here are some important things to keep in mind.
Where to Move
The first question to ask yourself is, “where should I move my business?” Look closely at local markets and find areas that are currently experiencing or will soon experience growth. Is there a new population moving into a suburb that would use your product or service? Get ahead of the curve and go where your customer base is going to be, not where they are now. Look for areas with low tax rates and low cost of living for your employees.
Once you’ve decided on your move, the next step is to announce it to the world. Staff members should be alerted ASAP since moving a business could be a huge disruption to their commute and scheduling. For businesses with high foot traffic, put up signs everywhere so visiting customers know you’ll soon be changing locations. Appointment-based offices should personally call customers. Even if your business is totally digital, you should still send out announcements on every digital platform. If nothing else, it’s a good excuse to reconnect with customers who may have fallen away from your company.
While you’re busy telling everyone you know that your business is moving, don’t forget to
update your location information. This isn’t just for business cards and letterheads. Update your
address on invoices and draw your vendors and customers’ attention to it so your payments
aren’t delayed or sent to the wrong place. Change all major online listings (Google, Facebook,
Yelp, etc.) and search for your business online to find any other listings that may need updated
(Yellow Pages, etc.).
Take or Leave?
A move is a great time to go through your possessions and declutter and it’s the same for your
office. As you begin to prepare for your move, go through old paperwork and office supplies to
see what should be kept and what can be tossed. Weigh the pros and cons of taking office
furniture. In some cases, it might cost less to purchase new than it would to move the existing
equipment. This also gives you a chance to upgrade to standing desks and ergonomic chairs
and you can net a tax break if you donate the old office furniture to charity.
Deciding between DIY and professional movers is a big challenge. If you choose to DIY, start at
least three days before you think you need to. Pack less commonly used items first and be sure
you have plenty of packing supplies. If you plan to hire a moving company, call several months
in advance. Look for a company that offers estimates and in-person evaluations. These
professionals will know exactly how long and what it will take to get your office moved.
Regardless of your choice, number or label all boxes to ensure they make it to the right desk or
office within your new space.
Whether it’s the next state, next town, or the next street over, when you move a business there
are many factors to consider. Don’t get delayed by disorganization. Plan your move carefully so
you can enjoy your new space immediately and get back to business