Advice on Tradeshow Preparation

Columbus Chamber
The Columbus Chamber provides connections, resources and solutions that help small businesses and Fortune 500 enterprises grow Central Ohio's economy.

When preparing to go to a tradeshow – either as an attendee or as an exhibitor – most people focus on what will go on at the event itself. Attendees may think about the booths they want to visit, and exhibitors may focus on the giveaways they want to have on-hand. But it’s important for both attendees and exhibitors to consider everything that should happen not only at the show, but before and after it happens as well.

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