Technological change and paradigm shifts are altering the world around us and creating tension for business owners, marketers and consumers.
From this tension, we see emerging trends based on opposing ideas and changing preferences. Trends such as digital versus physical, human versus machine and speed-to-market versus thoughtful design.
With these fundamental tensions in mind, Fjord Trends, from Accenture Interactive, introduces seven important trends that will affect businesses and consumers in 2018.
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