Member Spotlight

Member Spotlight: WRL Advertisting

December 2nd, 2021

Member Spotlight by WRL Advertising

Provide us with a brief summary of your business’ services

WRL Advertising is an award-winning marketing, advertising, and public relations agency that helps businesses, large and small, develop marketing communication solutions that build trust with their audience and generate positive results. Our full-service agency has a base of over 150 clients in seven states and several countries with headquarters located in Canton, Ohio. Our services include web development, video and 3D animation, social media, public relations, marketing, branding, advertising, writing, photography, print design, illustration, and more.

Tell us about your company’s mission and values

Integrity. Quality. Trust. Hard work ethic. We practice these client-focused values every day which enables us to build long lasting relationships. By combining our comprehensive marketing capabilities and design expertise we strive to solve communication problems in ways that inspire action. We focus on guiding our clients towards marketing communication solutions that build trust with their audience and generate positive results.

What are the services you use the most (or are looking forward to using) from the Columbus Chamber?

“We are looking forward to all the business connections made possible by the Columbus Chamber membership. WRL has been in Northeast Ohio for over 65 years and is well known in that region. Currently, I am working to establish the same repour here in Columbus and am thankful for the Chamber’s resources and help in spreading the word.”
-Matthew Knouff, Columbus Territory Manager/Senior Account Executive

How do you stay engaged with trends that you see in your industry?

Technology has drastically changed the advertising world – for better and worse – and there is no end in sight. In the ever-changing advertising industry, WRL has managed to adapt and excel in new areas such as 3D animation, motion graphics, digital marketing, social media advertising, advanced SEO, SEM, display advertising and more. As a company we value professional development such as leadership classes and educational seminars as well as encourage industry research and networking events. Our ability to respond to challenges while continuing to find new and exciting ways to serve clients is what sets us apart.

What is your company culture like?

Our diverse team combines experience and youth creating a workplace that promotes trust, motivation, commitment, and pride. We provide the freedom and flexibility needed to learn and create. Our team atmosphere fosters a family dynamic where our employees feel empowered to think, design, and create.

What does it take to be a successful employee at your company?

Successful employees at WRL are self-motivated, driven individuals that have a passion for service and creativity. In order to succeed, team members must be committed to going above and beyond to deliver positive results. Typically, employees juggle multiple projects at once, therefore organization is also a critical asset for success.

What makes Columbus such a great place to do business?

“Columbus has been my home for almost 20 years and during that time, I’ve seen so much growth and investment. Perhaps my favorite part about the city and doing business here are the people. The Midwestern spirit of the community continues to make Columbus not only a great place to live and raise a family but also a great place to build lasting relationships.”
-Matthew Knouff, Columbus Territory Manager/Senior Account Executive.

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