How to Make a Good First Impression at Your Business

Columbus Chamber
The Columbus Chamber provides connections, resources and solutions that help small businesses and Fortune 500 enterprises grow Central Ohio's economy.

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There are a lot of moving parts and pieces when it comes to running a business. This means that business owners have a ton to think about all the time. Something that will always be top of mind for any entrepreneur is the impression that their business is making to customers, vendors, patients, or anyone else that comes around the office. From the moment someone walks into your business, they begin to form opinions. First impressions are extremely important and here are some great tips on how to make a good one at your business:

Be on time

One of the best and easiest ways to make a good impression at your business is to be on time. If you have an appointment with someone, don’t keep them waiting. Time is one of the most valuable things that we have, so don’t make people waste theirs waiting on you. If you notice that your meetings tend to always go over their scheduled time, keep your schedule a little bit less packed during the day. Your customers, patients, etc. will appreciate the fact that you value their time and don’t keep them waiting for the appointment they made.

If customers have to wait, make it enjoyable

Sure, sometimes things come up, meetings run long, and you can’t help but making your customers or clients wait a few extra minutes for their appointments. For any time you do have to make someone wait, do your best to make it an enjoyable experience. Serve coffee, water, and soda. Keep current magazines on hand. Offer free Wi-Fi. All of these things will ensure that your customers aren’t suffering too much while they’re waiting for you.

Keep it clean

This may seem like a no-brainer, however, it’s extremely important to keep your office neat and tidy. Make sure you are consistently dusting shelves, cleaning bathrooms, de-cluttering, and throwing away garbage and generally making sure the appearance your office is giving off is a clean one. It’s even a great idea to get your carpet professionally cleaned to give your office that really fresh look and smell.

READ MORE: 6 Reasons Vacuuming Isn’t Enough to Clean Your Carpet Thoroughly

Be welcoming and courteous

One of the hallmarks of making a good first impression is being welcoming and courteous. When someone enters your office, you want to make them feel like they belong and you want to make them feel happy they came. Make sure your employees are friendly and that they offer assistance in a pleasant and polite way. Remember that a smile can go a very long way!

Appropriate dress

This may seem obvious, but many people these days just have no idea how to dress for the workplace. Make sure your employees are dressed appropriately and respectfully in order to give off a good impression and create a positive image for your business. If you see someone dressed inappropriately, don’t only give them a warning, you should also tell them exactly what about their outfit doesn’t meet your standards so they know what they need to change in the future.